Schedule Terminology Guide

  • HQ LIVE = ALTA’s registration area led by ALTA staff and volunteers is the heart beat of the event. This will be where attendees can come to correct their records, update membership information, learn about the HOP and Registry programs, and ask questions about ALTA.


  • Omni Sessions = Sessions where we unite together as one to be inspired by industry leaders, strategic thinkers and big-name movers and shakers.


  • Notables = These hour long sessions focus on timely issues and trends that are affecting our industry. ALTA Faculty experts will drill down on important topics, innovative ideas and business practices (CE/CLE credit available during some sessions).


  • Engagement Labs = 30 minute labs that are designed to be shorter, interactive sessions that will engage the attendees and involve them directly in education conversations. (ex. round table discussion/ interactive and tactical).


  • Market ONE = ALTA’s exhibit hall designed to create energy and flow throughout the week. ALTA’s exhibit hall allows Market ONE vendors to showcase their best solutions and services to ALTA ONE participants.