You must be an active social networker to be a successful and engaged salesperson in the 2020s, but it’s never too late to start or improve. This session will address creating a one of a kind personal brand and/or business page that people connect with and capturing the attention and affection of your online audience: referral partners, consumer clients, colleagues, competitors, vendors, and team members. We’ll help you identify the best platform. You will help yourself develop a content and communication strategy. With a new plan in place, you will retain and develop relationships systematically and thoughtfully. You will attract new clients, revive relationships, and grow your business.