Luis Palomares

Director of Product
CertifID

Luis Palomares is a mission-driven product leader with over a decade of experience developing innovative solutions in real estate, mortgage lending, and fraud prevention. As Director of Product Management at CertifID, Luis has played a key role in developing products that protect businesses and consumers from wire fraud, helping secure billions of dollars in real estate transactions.

Having built products and businesses from the ground up, Luis brings a deep understanding of the challenges faced by title agents, real estate professionals, and consumers. His expertise lies in demystifying fraud prevention technologies, helping business leaders evaluate solutions, and delivering practical advice to navigate an increasingly complex landscape.

Luis combines industry knowledge with a customer-centric approach, making him a trusted voice for building effective fraud protection systems and driving operational innovation in real estate.